In this Expert Session, marketing strategist Kimberly Weitkamp cracks open the code to converting cold audiences into engaged, buying fans. Go beyond “tactics” as Kimberly uncovers the most common audience mistake sabotaging today’s funnels—and the surprisingly simple solution proven to boost your results. Plus, learn why “doing less” content (in the right way) and partnering with AI can put your marketing on autopilot—without sounding like a robot. This is your shortcut to building a profitable, high-trust audience that’s ready to buy.